Durrants Full Service Evaluation
Our tailored evaluation service delivers expert analysis and powerful insights enabling
you to benchmark and measure the success of your entire media programme.
Combines expert evaluation with real time reporting to demonstrate the value of your PR allowing you to justify your communications spend.
Trained analysts understand your objectives and work on your behalf to deliver tailored analysis, giving you the time to make more effective decisions.
Ability to benchmark and evaluate complex campaigns by building ongoing analysis of multiple messages enabling you to manage an effective media programme.
Integrated as part of our PR platform the Evaluation Service provides you with vital campaign measurement on a daily basis and seamlessly ties in to your overall media monitoring.
Value for Money our evaluation service is keenly priced and affordable
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- Tailored monthly, quarterly and ad hoc reports compiled by our team of expert analysts will give you detailed insights into the effectiveness of your media programme.
- New style Scorecard reporting enables you to quickly assess how you are performing against key performance indicators.
- Distills a large amount of data into insightful, actionable reports.
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- Presentation-ready reports provide you with the evidence you need to communicate your campaign success internally.
- Expert commentary throughout effectively summarises what is happening with your media programme and highlights key issues.
- Tailored to your media objectives, enabling you to measure your performance against key metrics.
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- Track the performance of campaigns and identify how key messages are resonating in the media.
- Assess the performance of campaigns, key messages and company spokespeople against multiple measures, to give you real insight.
- Provides indepth insight to help make strategic decisions.
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Download further information
See details of Durrants Evaluation Tools
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“We used to count mentions in the press and calculate AVE but now we have consistent data that we can track from month to month. It is much quicker and much more efficient.”
National Patient Safety Agency
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Contact us now to find out more about our unique integrated service. Click on the enquiry form or contact us on 020 7674 0200
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