Social Media Monitoring and Analysis
Increasingly, consumers are turning to the web to find out about your brand and see what others are saying about you. These
conversations are taking place whether you are taking part or not. You need to listen, measure and engage in these conversations
to both promote and protect your corporate reputation.
Metrica’s solution provides access to your social media content combined with easy to understand measures. The service is
supported by a team of analysts and consultants who will help you to interpret the results, highlight what is important and focus on
what matters.
Our social media solution has many benefits, including:
- Fast, reliable, real-time intelligence – be the first to know when a story breaks on social media and react quickly
- Comprehensive coverage – track topics of interest across millions of social media sites ensuring you never
miss coverage
- Invaluable insight – get the information you need to improve your social media strategy and engage with
online influencers
Metrica’s award winning service includes:
- A detailed consultative approach, from experienced industry experts who live and breathe social media
- A fully customisable online dashboard that pulls all of your social media coverage into one place and gives you direct access to
the original posts
- Expert analysts utilise industry leading automation to give you maximum insight in minimum time
- On-demand reporting giving you the insights when you need them
- Social media daily reports which identify the topics, posts, conversations and influencers that matter to you
- Social Media Audits to determine your online reputation and help develop your PR strategy
- Metrica’s approach is fast and reliable, it ensures only the relevant content is supplied in real-time with analysis
and interpretation to aid your social media strategy.
With the impact of social media growing and its increased importance within the PR workflow, Metrica has developed a comprehensive social media monitoring and evaluation solution, so you can listen and engage with your online stakeholders.
Why not follow our blog Measurement Measures, one of the top 25 blogs for PR professionals.
Metrica social media monitoring and evaluation service lets you see what consumers really think about your brand and then act on
this invaluable insight. Visit our website, email us or call us
on 020 7664 0800.
> Durrants
Contact us
For more information on our award winning social media solution contact
us now on 020 7674 0200
Complete our simple
enquiry form
Case studies and white papers
Premier Inn case study (PDF 84 KB)
Betfair case study (PDF 84 KB)
Social Media white paper (PDF 835 KB)
Durrants Social Media (PDF 551 KB)
The Gold Standard
Durrants were proud to accept three awards at the AMEC Communications
Effectiveness Awards. We were awarded:
- Gold for Best Use of Communication Measurement - Business-to-Consumer
(Betfair)
- Gold for Best Use of Social Media Meaurement
(Premier Inn)
- Bronze for Best Use of Social Media Measurement (Betfair)
